| Waist (in) | Waist (cm) | Hips (in) | Hips (cm) |
|---|
Listical 2
{%- comment -%}
=============================================================================
CHEWY — "Why mums keep selling Chewy out" LISTICLE / ADVERTORIAL
Single Custom Liquid block. Paste into a Custom Liquid section.
Scoped under #chewy-listicle-20260616 — will not leak into the theme.
-----------------------------------------------------------------------------
>>> EDIT POINTS: change the values in the assign block directly below. <
=============================================================================
{%- endcomment -%}
{%- liquid
assign cta_url = "/products/chewy-pms-gummies"
assign discount_pct = "30"
assign review_score = "4.5"
assign review_count = "654"
assign author_name = "The Chewy Team"
assign updated_date = "16 June 2026"
assign countdown_hrs = "12"
assign show_timer = true
assign show_stars = true
assign free_shipping = true
-%}
<style>
/* ===================== TOKENS (Chewy brand palette) ===================== */
#chewy-listicle-20260616{
--cxy-cream:#FFFFE4;
--cxy-cream-2:#FFFDF0;
--cxy-green:#00460D;
--cxy-mint:#84FFAB;
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--cxy-amber:#EDA500;
--cxy-ink:#2B2B27;
--cxy-white:#FFFFFF;
--cxy-muted:#7c7c72;
--cxy-line:#e6e6c8;
--cxy-font: -apple-system, BlinkMacSystemFont, "Segoe UI", Roboto, Helvetica, Arial, sans-serif;
--cxy-maxw: min(100%, 760px);
--cxy-radius:16px;
--cxy-shadow:0 8px 24px rgba(0,70,13,.08);
}
/* ===================== RESET (scoped) ===================== */
#chewy-listicle-20260616, #chewy-listicle-20260616 *{ box-sizing:border-box; }
#chewy-listicle-20260616{
font-family:var(--cxy-font);
color:var(--cxy-ink);
line-height:1.6;
-webkit-font-smoothing:antialiased;
font-size:17px;
}
#chewy-listicle-20260616 p{ margin:0 0 1.05em; }
#chewy-listicle-20260616 h1,
#chewy-listicle-20260616 h2,
#chewy-listicle-20260616 h3{ margin:0; color:var(--cxy-green); line-height:1.18; letter-spacing:-.01em; }
#chewy-listicle-20260616 strong{ font-weight:800; color:var(--cxy-green); }
#chewy-listicle-20260616 img{ max-width:100%; display:block; }
.shopify-section:has(#chewy-listicle-20260616){ padding-top:0!important; padding-bottom:0!important; }
/* ===================== LAYOUT HELPERS ===================== */
.cxy-bleed{ margin-left:calc(50% - 50vw); margin-right:calc(50% - 50vw); }
.cxy-container{ width:var(--cxy-maxw); margin-inline:auto; padding-inline:20px; }
.cxy-page{ background:var(--cxy-cream); padding:8px 0 0; }
/* ===================== STICKY OFFER BAR ===================== */
.cxy-topbar{
position:sticky; top:0; z-index:100;
background:var(--cxy-green); color:var(--cxy-cream);
}
.cxy-topbar__inner{
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.cxy-clock small{ font-weight:700; opacity:.6; font-size:10px; margin-left:6px; letter-spacing:.08em; }
/* ===================== BYLINE / HEAD ===================== */
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}
/* ===================== COMPARISON TABLE ===================== */
.cxy-cmp{ margin-top:30px; }
.cxy-cmp__title{ font-size:21px; font-weight:900; }
.cxy-cmp__note{ font-size:13px; color:var(--cxy-muted); margin:4px 0 14px; }
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.cxy-table > div{ padding:11px 8px; border-bottom:1px solid var(--cxy-line); display:flex; align-items:center; justify-content:center; text-align:center; font-size:13.5px; }
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.cxy-table > div:nth-child(4n+2){ background:var(--cxy-cream); }
.cxy-table .cxy-th--brand{ color:var(--cxy-green); background:var(--cxy-mint); position:relative; }
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.cxy-yes{ color:var(--cxy-green); font-weight:900; }
.cxy-no{ color:#c4c4ba; font-weight:900; }
.cxy-part{ color:var(--cxy-amber); font-weight:800; font-size:12px; }
.cxy-cmp__legend{ font-size:11.5px; color:var(--cxy-muted); margin-top:10px; text-align:center; }
/* ===================== TLDR ===================== */
.cxy-tldr{ margin-top:26px; font-size:16px; }
.cxy-tldr b{ color:var(--cxy-green); }
/* ===================== REASONS ===================== */
.cxy-reason{ padding:34px 0 6px; border-top:1px solid var(--cxy-line); margin-top:30px; }
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}
.cxy-rtitle{ font-size:clamp(20px,3.6vw,26px); font-weight:900; }
.cxy-media{ position:relative; aspect-ratio:4/3; border-radius:var(--cxy-radius); overflow:hidden; background:
linear-gradient(135deg,var(--cxy-mint) 0%, var(--cxy-pink-soft) 100%); margin:4px 0 18px; box-shadow:var(--cxy-shadow); }
.cxy-media__img{ position:absolute; inset:0; width:100%; height:100%; object-fit:cover; }
.cxy-media::after{
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.cxy-chip{
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background:var(--cxy-green); color:var(--cxy-white);
font-weight:800; font-size:15px; letter-spacing:.01em;
padding:11px 16px; text-align:center;
}
/* Ingredient cards (Reason 1) */
.cxy-ings{ display:grid; gap:12px; margin:6px 0 18px; }
.cxy-ing{ background:var(--cxy-white); border-radius:12px; padding:14px 16px; border-left:5px solid var(--cxy-green); box-shadow:var(--cxy-shadow); }
.cxy-ing:nth-child(1){ border-left-color:var(--cxy-pink); }
.cxy-ing:nth-child(2){ border-left-color:var(--cxy-amber); }
.cxy-ing:nth-child(3){ border-left-color:var(--cxy-green); }
.cxy-ing:nth-child(4){ border-left-color:#d63fae; }
.cxy-ing b{ color:var(--cxy-green); font-weight:900; }
.cxy-ing p{ margin:6px 0 0; font-size:15px; }
/* Callout / highlight boxes */
.cxy-callout{
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padding:16px 20px; margin:18px 0; font-weight:800; font-size:17px; line-height:1.5;
}
/* Testimonials (Reason 3) */
.cxy-quotes{ display:grid; gap:14px; margin:8px 0 16px; }
.cxy-quote{ background:var(--cxy-white); border-radius:14px; padding:18px 20px; box-shadow:var(--cxy-shadow); }
.cxy-quote__stars{ color:var(--cxy-amber); font-size:14px; letter-spacing:2px; margin-bottom:8px; }
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.cxy-rclose{ text-align:center; font-weight:800; color:var(--cxy-green); margin-top:6px; }
/* Inline CTA link */
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text-decoration:none; border-bottom:2px solid var(--cxy-pink); padding-bottom:1px; margin:4px 0 8px; }
.cxy-inline:hover{ color:var(--cxy-pink); }
/* Buttons */
.cxy-btnwrap{ text-align:center; margin:10px 0 6px; }
.cxy-btn{
display:inline-block; background:var(--cxy-pink); color:var(--cxy-white)!important;
font-weight:900; font-size:17px; text-decoration:none; letter-spacing:.01em;
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}
.cxy-btn:hover{ transform:translateY(-2px); box-shadow:0 10px 24px rgba(255,46,164,.4); background:#ec1f96; }
/* ===================== OFFER BLOCK ===================== */
.cxy-offer{ background:var(--cxy-green); color:var(--cxy-cream); padding:44px 0 40px; margin-top:38px; }
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.cxy-offer__guar{ font-size:16px; max-width:460px; margin:0 auto 18px; color:#dff5e2; }
.cxy-offer__clock{ margin:0 0 18px; }
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.cxy-offer__scar{ font-size:13px; margin-top:14px; color:var(--cxy-mint); font-weight:700; }
/* ===================== FOOTER ===================== */
.cxy-foot{ background:var(--cxy-cream); padding:26px 0 40px; }
.cxy-foot .cxy-container{ text-align:center; }
.cxy-foot__risk{ display:inline-flex; gap:12px; align-items:center; background:var(--cxy-cream-2);
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/* ===================== MOBILE ===================== */
@media (max-width:520px){
#chewy-listicle-20260616{ font-size:16px; }
.cxy-topbar__inner{ gap:8px; padding:8px 14px; }
.cxy-topbar__msg{ font-size:12px; }
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.cxy-callout{ font-size:15.5px; padding:14px 16px; }
}
</style>
<div id="chewy-listicle-20260616" class="cxy-root" data-countdown-hours="{{ countdown_hrs }}">
{%- if show_timer -%}
<div class="cxy-topbar cxy-bleed">
<div class="cxy-topbar__inner cxy-container">
<span class="cxy-topbar__msg">☀️ {{ discount_pct }}% OFF <span>WHILE STOCK LASTS</span></span>
<span class="cxy-clock" data-cxy-countdown>
<span data-unit="hh">{{ countdown_hrs }}</span>:<span data-unit="mm">00</span>:<span data-unit="ss">00</span>
<small>LEFT</small>
</span>
</div>
</div>
{%- endif -%}
<div class="cxy-page cxy-bleed">
<div class="cxy-container cxy-head">
<span class="cxy-eyebrow">For mums watching their daughter lose the same days, every month</span>
<h1 class="cxy-h1">Why mums keep selling Chewy out <nobr>(3 times this year already)</nobr></h1>
<p class="cxy-sub">Six reasons mums keep reaching for it — what your daughter actually goes through each month, and why getting ahead of it beats chasing it.</p>
<div class="cxy-byline">
<div class="cxy-avatar">{{ author_name | slice: 0 }}</div>
<div class="cxy-byline__txt"><b>By {{ author_name }}</b>Last updated {{ updated_date }}</div>
</div>
<p class="cxy-hook">Three times this year, Chewy has sold out faster than we could make it. Here's the honest answer — six reasons. Read them and decide for yourself.</p>
<div class="cxy-cmp">
<h2 class="cxy-cmp__title">How Chewy compares</h2>
<p class="cxy-cmp__note">The honest version — where each option actually helps.</p>
<div class="cxy-table">
<div class="cxy-th"></div>
<div class="cxy-th cxy-th--brand">Chewy</div>
<div class="cxy-th">Painkillers</div>
<div class="cxy-th">The Pill</div>
<div class="cxy-rowlabel">Targets the root cause</div>
<div><span class="cxy-yes">✓</span></div>
<div><span class="cxy-no">✕</span></div>
<div><span class="cxy-no">✕</span></div>
<div class="cxy-rowlabel">Helps the whole window, not just pain</div>
<div><span class="cxy-yes">✓</span></div>
<div><span class="cxy-part">Partly</span></div>
<div><span class="cxy-yes">✓</span></div>
<div class="cxy-rowlabel">Non-hormonal</div>
<div><span class="cxy-yes">✓</span></div>
<div><span class="cxy-yes">✓</span></div>
<div><span class="cxy-no">✕</span></div>
<div class="cxy-rowlabel">Daily proactive support</div>
<div><span class="cxy-yes">✓</span></div>
<div><span class="cxy-no">✕</span></div>
<div><span class="cxy-yes">✓</span></div>
<div class="cxy-rowlabel">No prescription needed</div>
<div><span class="cxy-yes">✓</span></div>
<div><span class="cxy-yes">✓</span></div>
<div><span class="cxy-no">✕</span></div>
<div class="cxy-rowlabel">Made with teens in mind</div>
<div><span class="cxy-yes">✓</span></div>
<div><span class="cxy-part">General</span></div>
<div><span class="cxy-no">✕</span></div>
</div>
<p class="cxy-cmp__legend">✓ yes · ✕ no · Partly = depends</p>
</div>
<p class="cxy-tldr"><b>TL;DR —</b> Chewy is the daily gummy built to work on the hormonal crash behind her worst week, not just patch the symptoms one at a time. 👇</p>
</div>
<div class="cxy-container">
<section class="cxy-reason">
<div class="cxy-rhead">
<span class="cxy-num">1</span>
<h2 class="cxy-rtitle">It targets the root cause that's behind every symptom — the cramps, mood swings, heavy days and all.</h2>
</div>
<div class="cxy-media">
<img class="cxy-media__img" alt="Teen girl with her mum" loading="lazy" src="">
<div class="cxy-chip">🎯 The Root Cause</div>
</div>
<p>About a week before her period, her hormones drop. Oestrogen and progesterone fall away fast — and that one drop is the event that sets her whole month in motion.</p>
<p>Everything you've watched her go through traces back to it. The serotonin that falls with the oestrogen — that's the chemistry behind the tears, the snapping, the sudden mood changes. The nervous system loses its buffer, so the smallest thing sets her off. The painful cramps and the heavy, dragging days as the bleed arrives. The fatigue. The mornings she can't face school. It's all driven by the same hormonal crash.</p>
<p>Chewy is built the other way around. Instead of chasing symptoms one at a time, it supports her body through the crash itself, the event all of it comes from. Four ingredients, each aimed at a specific part of the crash:</p>
<div class="cxy-ings">
<div class="cxy-ing"><b>Vitex (Chasteberry)</b> — the part of the crash that decides how hard it hits.<p>The clinically studied herb works on the body's natural cycle signalling, the system that influences how steep the hormonal drop is and how fast she recovers from it.</p></div>
<div class="cxy-ing"><b>Vitamin B6</b> — the part of the crash that wrecks her mood.<p>Her body uses B6 to make serotonin. As oestrogen falls in the crash, serotonin falls with it, and that's the chemistry behind the tears and rage. B6 gives her body the raw material to keep making serotonin, while normally her body wouldn't be able to.</p></div>
<div class="cxy-ing"><b>Lemon Balm</b> — the part of the crash that leaves her on edge.<p>Settles the nervous system so she won't be fatigued, restless, or not herself.</p></div>
<div class="cxy-ing"><b>Dong Quai</b> — the part of the crash that hits during the bleed itself.<p>Dong Quai supports a more regular, gentle cycle. It's been used for hundreds of years by women.</p></div>
</div>
<div class="cxy-callout">Because nothing will change until you start addressing the root cause of why the symptoms happen in the first place.</div>
<div class="cxy-btnwrap"><a class="cxy-btn" href="{{ cta_url }}">See how Chewy works →</a></div>
</section>
<section class="cxy-reason">
<div class="cxy-rhead">
<span class="cxy-num">2</span>
<h2 class="cxy-rtitle">Because mums realised that everything else they tried didn't work for that exact reason (nothing addressed the root cause)</h2>
</div>
<div class="cxy-media">
<img class="cxy-media__img" alt="Painkillers and heat pack on a bedside table" loading="lazy" src="">
<div class="cxy-chip">🩹 Why Band-Aids Fail</div>
</div>
<p>Let's be fair to the things you've already tried. Painkillers, timed right, can sometimes get her to school. But it's not a long-term solution.</p>
<p>A painkiller does nothing on the days the crash is building. A heat pack can't reach the mood drop that started before the first cramp. "Wait it out" was never a plan — it's what's left when there isn't one. And saying "it's normal" isn't going to stop her missing school or getting crazy mood swings.</p>
<p>That's why you keep ending up back in the same place.</p>
<div class="cxy-callout">"We've tried everything and nothing changes." You weren't doing the wrong things. You were using bandaids on a problem that goes much deeper.</div>
<a class="cxy-inline" href="{{ cta_url }}">👉 See what actually targets the cause</a>
</section>
<section class="cxy-reason">
<div class="cxy-rhead">
<span class="cxy-num">3</span>
<h2 class="cxy-rtitle">Because they were shocked at the difference by cycle 2</h2>
</div>
<div class="cxy-media">
<img class="cxy-media__img" alt="Teen girl smiling, getting ready for school" loading="lazy" src="">
<div class="cxy-chip">💬 What Mums Are Seeing</div>
</div>
<p>By the end of cycle 1 some mums are still sceptical — they might see some small changes, or sometimes none at all. They might notice she has more energy, doesn't seem quite as irritable, but she's still missing school.</p>
<p>And that's completely normal. Chewy is taken daily so it can build up — it's not an overnight fix.</p>
<p>But by cycles 2 and 3, mums are reporting:</p>
<div class="cxy-quotes">
<div class="cxy-quote">
<div class="cxy-quote__stars">★★★★★</div>
<div class="cxy-quote__name">Karen</div>
<p>"It used to be a struggle every month, the fighting, the screaming, getting her to go to school. But the difference in her irritability and cramping shocked me honestly, she's not bedridden or fighting me to go to school. Even her teenage brother noticed. I could not be happier with Chewy."</p>
</div>
<div class="cxy-quote">
<div class="cxy-quote__stars">★★★★★</div>
<div class="cxy-quote__name">Kim</div>
<p>"Can't thank you enough for creating such an amazing product in the Chewy Gummies - they are truly life changing for not only our 2 teenage girls but the serenity of the entire household! Whenever I am talking to other parents I have been recommending your product to them in the hope it will bring them the same relief we have experienced."</p>
</div>
<div class="cxy-quote">
<div class="cxy-quote__stars">★★★★★</div>
<div class="cxy-quote__name">Laura</div>
<p>"My teen girl had all the usual stuff. Cramps, crazy mood swings, fatigue. After 2 cycles using Chewy, she's like a different girl that week. I can actually talk to her without getting that 'attitude'. Such a relief for us and the whole house."</p>
</div>
</div>
{%- if show_stars -%}
<div class="cxy-ratingbar">
<span class="s">★★★★★</span>
<span class="t">{{ review_score }}/5 — based on {{ review_count }} reviews</span>
</div>
{%- endif -%}
<p class="cxy-rclose">Aussie mums and daughters seeing real relief for both of them.</p>
<div class="cxy-btnwrap" style="margin-top:14px;"><a class="cxy-inline" href="{{ cta_url }}">👉 See Chewy for your daughter</a></div>
</section>
<section class="cxy-reason">
<div class="cxy-rhead">
<span class="cxy-num">4</span>
<h2 class="cxy-rtitle">Because it's the step that finally fits — between doing nothing and the pill.</h2>
</div>
<div class="cxy-media">
<img class="cxy-media__img" alt="Chewy gummies in hand" loading="lazy" src="">
<div class="cxy-chip">🌿 The Middle Ground</div>
</div>
<p>Here's the tension most mums sit in and never say out loud.</p>
<p>You're not okay doing nothing. But you're also not okay putting a young girl on hormones to manage a period. "I don't want to start messing with her hormones already" — and in the same breath, "I can't keep watching this."</p>
<p>For some girls, the pill is the right call.</p>
<!-- NOTE: the line below is an incomplete sentence in the source copy — finish it before publishing. -->
<div class="cxy-callout">But before going on synthetic hormones that override her natural system.</div>
<p>Mums wanted something natural and gentle to try — something that actually works. And it's something your daughter will actually remember and enjoy taking — a delicious gummy, every day.</p>
<p>And the word spread fast once mums started noticing the difference.</p>
<a class="cxy-inline" href="{{ cta_url }}">👉 Try the gentler first step</a>
</section>
<section class="cxy-reason">
<div class="cxy-rhead">
<span class="cxy-num">5</span>
<h2 class="cxy-rtitle">Because they couldn't keep calling it normal — and neither can you.</h2>
</div>
<div class="cxy-media">
<img class="cxy-media__img" alt="Mum looking concerned at home" loading="lazy" src="">
<div class="cxy-chip">💗 The Turning Point</div>
</div>
<p>There's a moment that sends most mums looking. Not a mild one. The one where you've run out of ways to explain it away.</p>
<p>She's crying over nothing again, cramping on the bathroom floor or on her bed. She's asking to skip school again. You catch yourself saying "she's just not herself this week" for the third month running and finally hear how it sounds. Somewhere in there the thought lands and won't leave: this isn't normal, and I can't keep pretending it is.</p>
<a class="cxy-inline" href="{{ cta_url }}">👉 Do something about it now</a>
</section>
<section class="cxy-reason">
<div class="cxy-rhead">
<span class="cxy-num">6</span>
<h2 class="cxy-rtitle">Because waiting has a cost — and the mums who moved early stopped paying it.</h2>
</div>
<div class="cxy-media">
<img class="cxy-media__img" alt="Teen girl back to normal, laughing with friends" loading="lazy" src="">
<div class="cxy-chip">⏳ The Cost of Waiting</div>
</div>
<p>The thing about this is that it rarely stays the same size. Left alone, it grows quietly.</p>
<p>One missed day a month becomes an attendance record with a flag on it. A week of snapping becomes friendships that cool off without anyone deciding they should. The pain she keeps pushing through becomes a body she starts to feel let down by — and somewhere in there, a girl who used to just have hard periods starts describing herself as the one who's always sick. None of it arrives in a single dramatic moment. It settles in, one cycle at a time, until everyone around her has quietly accepted it as the way she is.</p>
<p>That's what the mums who moved early actually got ahead of. Not one bad month — the slow version that was coming if nothing changed. They didn't panic and they didn't overhaul anything. They did one small, steady thing before it had the room to get bigger.</p>
<p>And it costs almost nothing to be one of them. It's daily and it builds — most mums see the first small shifts by week 4 and the new normal by cycle 3, so it's worth giving it that long. If it's not right for her, you've got 60 days and get every cent back, no questions asked. So the only thing you're really risking is staying where you are.</p>
</section>
</div>
<div class="cxy-offer">
<div class="cxy-container">
<span class="cxy-offer__eyebrow">Limited stock</span>
<div class="cxy-offer__media">
<img alt="Chewy PMS gummies" loading="lazy" src="">
</div>
<div class="cxy-offer__pct">{{ discount_pct }}% OFF<span>WHILE STOCK LASTS</span></div>
<p class="cxy-offer__guar">2 full cycles to see if it works for her. If not, every cent back — no questions asked.</p>
{%- if show_timer -%}
<div class="cxy-offer__clock">
<span class="cxy-clock" data-cxy-countdown>
<span data-unit="hh">{{ countdown_hrs }}</span>:<span data-unit="mm">00</span>:<span data-unit="ss">00</span>
<small>LEFT</small>
</span>
</div>
{%- endif -%}
<a class="cxy-btn" href="{{ cta_url }}">See Chewy for your daughter →</a>
<p class="cxy-offer__scar">Sell-out risk: High — this keeps selling out. If it's in stock, now's the moment.</p>
</div>
</div>
<div class="cxy-foot">
<div class="cxy-container">
<span class="cxy-foot__risk">
<span>Sell-out risk: <b>High</b></span>
{%- if free_shipping -%}<span>·</span><span>FREE shipping</span>{%- endif -%}
</span>
<p class="cxy-foot__guar">Try it today with a 60-day money-back guarantee.</p>
<p class="cxy-foot__fine">*The {{ discount_pct }}% discount applies to your first order while stock lasts and may end at any time. Chewy is a non-hormonal daily supplement intended to support common cyclical symptoms. It is not a medicine and does not replace medical advice. If your daughter experiences severe pain, fainting, vomiting, or very heavy or prolonged bleeding, please speak to your GP.</p>
<p class="cxy-foot__cr">© 2026 TryChewy Pty Ltd. All rights reserved.</p>
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